Zillow Sell Landing Page

Zillow
  • UX Score
    58
zillow-sell-landing-page-design

Summary

The landing page has achieved a score of 62 on mobile device and 54 on desktop. Gain insights into user experiences from both mobile and desktop perspectives in the following section.

UX Performance

Zillow Sell Landing Page
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 49 measures. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
The LandingMetrics Benchmark reveals the median performance score derived from 162 landing pages. Each page undergoes rigorous evaluation using 29 metrics, following Viaretina's methodology. The benchmark comprises 7938 measurements and represents over 648 hours of UX research.
The 'Best-in-class' score represents the minimum score required for a landing page to be ranked in the top 10% of the LandingMetrics Benchmark. Situated in the 90th percentile, this score serves as an indicator of superior user experience and effective conversion optimization.

Zillow Sell Landing Page Insights

Discover the landing page design, attention heatmaps and benchmark comparison.

Landing Page Mobile Design

Mobile screens from Zillow Sell Landing Page.
Zillow Sell
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Landing Page Mobile Screen 2
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Landing Page Mobile Screen 3
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Landing Page Mobile Screen 4
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Landing Page Mobile Screen 5
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Landing Page Mobile Screen 6
Screen 6

Mobile Attention Heatmaps

AI Eye Tracking results for mobile screens on the Zillow's Landing Page.
Landing Page Eye-Tracking Mobile Screen
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Landing Page Eye Tracking Mobile Screen 2
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Landing Page Eye Tracking Mobile Screen 3
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Landing Page Eye Tracking Mobile Screen 4
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Landing Page Eye Tracking Mobile Screen 5
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Landing Page Eye Tracking Mobile Screen 6
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Mobile UX Performance

Disover our objective UX metrics for the mobile version of Zillow Sell Landing Page.
58
Performance Score
63
Load
74
Scan
47
Act
Mobile UX Score
62
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 12 metrics for the mobile version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Mobile Load Score
44
/ 100
The Load stage is based on the loading time of the content and how the initial visual cues are sent to confirm the smooth progress of the display process expected by the user.
Mobile Scan Score
72
/ 100
The Scan stage includes, from the first few seconds, the elements influencing the formation of the very first impression. Design's clarity, balance and the ease of reading are both included as part of the Scan score.
Mobile Act Score
64
/ 100
The Act stage focuses on ensuring that the content facilitates quick interpretation of key messages and prompts action through the main call-to-action (CTA). Usability and interaction design related to the mobile CTA "Enter your address" are evaluated to enhance the achievement of objectives.

Landing Page Desktop Design

Desktop screens from Zillow Sell Landing Page.
Zillow Sell Landing Page
Screen 1
Landing Page Screen 2
Screen 2
Landing Page Screen 3
Screen 3
Landing Page Screen 4
Screen 4

Attention Heatmaps

AI Eye Tracking results for desktop screens on the Zillow's Landing Page.
Landing Page Eye Tracking Screen
Screen 1
Landing Page Eye Tracking Screen 2
Screen 2
Landing Page Eye Tracking Screen 3
Screen 3
Landing Page Eye Tracking Screen 4
Screen 4

Desktop UX Performance

Discover our objective UX metrics for the desktop version of Zillow Sell Landing Page.
Desktop UX Score
54
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 11 metrics for the desktop version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Desktop Load Score
81
/ 100
The Load stage evaluates the loading time of the content and how initial visual cues provide confirmation of a smooth display process, aligning with desktop user expectations.
Desktop Scan Score
77
/ 100
The Scan stage, within the initial few seconds, assesses the elements affecting the first impression. It includes the clarity of design, balance, and ease of reading on desktop screens as part of the Scan score.
Desktop Act Score
30
/ 100
The Act stage ensures that the content facilitates rapid interpretation of key messages and prompts action through the main call-to-action (CTA).

Landing Page Diagnostics

Discover the Zillow Sell Landing Page through the innovative lens of Landingmetrics' methodology, offering a glimpse into the UX Scorecard insights.

Passed (3)

pass
Rapid display of the largest desktop content element, providing an excellent user experience and content accessibility.
pass
pass
pass
pass
Good speed in displaying initial content on desktop, with minor enhancements possible for quicker engagement.
pass
Good visual balance in mobile design, with minor adjustments needed for enhanced harmony.
pass
pass
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Uncover full diagnostics in the UX Scorecard

Warning (7)

warn
Adequate desktop performance, but enhancements in load times, accessibility, and SEO practices are necessary.
warn
Visual rendering on desktop is fairly uncluttered, however, some elements may benefit from reduced complexity.
warn
Several text passages are complex and hinder easy reading, requiring noticeable simplification.
warn
Delayed rendering of initial content on mobile, needing improvements for better user impression.
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Learn more on 'Warning' statuses in the UX Scorecard

Failed (6)

fail
Substantial issues in mobile loading efficiency, accessibility, and SEO, necessitating focused improvements for a better user experience.
fail
Considerable delay in rendering the largest mobile content, impacting user engagement negatively.
fail
Critical ineffectiveness in the visibility and positioning of the main CTA on desktop; urgent redesign required to facilitate user action and improve conversions.
fail
Critical lack of coherent flow in desktop key content and primary CTA arrangement, as revealed by predictive eye-tracking; urgent reorganization needed for effective user interaction.
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Check out more on 'Failed' statuses in the UX Scorecard

How effective is your landing page?

Get actionable insights with our UX Scorecard and make data-driven decisions for better conversions.

Zillow Sell Landing Page Details

Start your house selling journey with Zillow’s expertise. Pick the best home selling option for you: sell with a Zillow partner agent, get a cash offer, sell traditionally, or FSBO.

Brand

Zillow

Page Title

Sell Your Home: 4 House Selling Options | Zillow

Analysis Date

October 3, 2023

Page Headline

Sell your home with confidence

Main CTA Text

Enter your address

Language

English

Industry

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