Disneyland Paris Halloween Festival Landing Page

Disneyland Paris
  • UX Score
    62
disneyland-paris-halloween-festival

Summary

The landing page has achieved a score of 67 on mobile device and 56 on desktop. Gain insights into user experiences from both mobile and desktop perspectives in the following section.

UX Performance

Disneyland Paris Halloween Festival Landing Page
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 49 measures. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
The LandingMetrics Benchmark reveals the median performance score derived from 232 landing pages. Each page undergoes rigorous evaluation using 29 metrics, following Viaretina's methodology. The benchmark comprises 11368 measurements and represents over 928 hours of UX research.
The 'Best-in-class' score represents the minimum score required for a landing page to be ranked in the top 10% of the LandingMetrics Benchmark. Situated in the 90th percentile, this score serves as an indicator of superior user experience and effective conversion optimization.

Disneyland Paris Halloween Festival Landing Page Insights

Discover the landing page design, attention heatmaps and benchmark comparison.

Landing Page Mobile Design

Mobile screens from Disneyland Paris Halloween Festival Landing Page.
Disneyland Paris Halloween Festival
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Mobile Attention Heatmaps

AI Eye Tracking results for mobile screens on the Disneyland Paris's Landing Page.
Landing Page Eye-Tracking Mobile Screen
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Landing Page Eye Tracking Mobile Screen 5
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Landing Page Eye Tracking Mobile Screen 6
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Mobile UX Performance

Disover our objective UX metrics for the mobile version of Disneyland Paris Halloween Festival Landing Page.
62
Performance Score
35
Load
69
Scan
68
Act
Mobile UX Score
67
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 12 metrics for the mobile version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Mobile Load Score
18
/ 100
The Load stage is based on the loading time of the content and how the initial visual cues are sent to confirm the smooth progress of the display process expected by the user.
Mobile Scan Score
68
/ 100
The Scan stage includes, from the first few seconds, the elements influencing the formation of the very first impression. Design's clarity, balance and the ease of reading are both included as part of the Scan score.
Mobile Act Score
87
/ 100
The Act stage focuses on ensuring that the content facilitates quick interpretation of key messages and prompts action through the main call-to-action (CTA). Usability and interaction design related to the mobile CTA "Book now" are evaluated to enhance the achievement of objectives.

Landing Page Desktop Design

Desktop screens from Disneyland Paris Halloween Festival Landing Page.
Disneyland Paris Halloween Festival Landing Page
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Landing Page Screen 2
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Landing Page Screen 4
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Attention Heatmaps

AI Eye Tracking results for desktop screens on the Disneyland Paris's Landing Page.
Landing Page Eye Tracking Screen
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Landing Page Eye Tracking Screen 2
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Landing Page Eye Tracking Screen 3
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Landing Page Eye Tracking Screen 4
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Desktop UX Performance

Discover our objective UX metrics for the desktop version of Disneyland Paris Halloween Festival Landing Page.
Desktop UX Score
56
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 11 metrics for the desktop version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Desktop Load Score
52
/ 100
The Load stage evaluates the loading time of the content and how initial visual cues provide confirmation of a smooth display process, aligning with desktop user expectations.
Desktop Scan Score
71
/ 100
The Scan stage, within the initial few seconds, assesses the elements affecting the first impression. It includes the clarity of design, balance, and ease of reading on desktop screens as part of the Scan score.
Desktop Act Score
49
/ 100
The Act stage ensures that the content facilitates rapid interpretation of key messages and prompts action through the main call-to-action (CTA).

Landing Page Diagnostics

Discover the Disneyland Paris Halloween Festival Landing Page through the innovative lens of Landingmetrics' methodology, offering a glimpse into the UX Scorecard insights.

Passed (2)

pass
Optimal accessibility and ease of interaction with the primary mobile CTA, perfectly tailored for one-handed navigation.
pass
pass
pass
pass
Good speed in displaying initial content on desktop, with minor enhancements possible for quicker engagement.
pass
pass
pass
hide
Uncover full diagnostics in the UX Scorecard

Warning (6)

warn
Visual rendering on mobile is fairly uncluttered, however, some elements may benefit from reduced complexity.
warn
The main CTA on mobile is adequately visible, but could benefit from improvements in positioning or design for better user response.
warn
Several areas in your desktop design are cluttered, detracting from user focus and comprehension.
warn
Lack of balance in desktop design elements leads to visual friction and user distraction.
hide
Learn more on 'Warning' statuses in the UX Scorecard

Failed (8)

fail
Text readability faces substantial issues, needing significant clarity enhancements, though not urgently.
fail
Substantial issues in key areas like desktop loading speed, accessibility, and SEO, requiring focused attention for improvement.
fail
Critically slow display of the largest desktop content; immediate enhancements needed for effective user engagement.
fail
Critical ineffectiveness in the visibility and positioning of the main CTA on desktop; urgent redesign required to facilitate user action and improve conversions.
hide
Check out more on 'Failed' statuses in the UX Scorecard

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Disneyland Paris Halloween Festival Landing Page Details

From 1 October to 5 November 2023, the most bewitching season of all descends upon Disneyland Park. Book your Disney Park Tickets or Disney Hotel stay now!

Brand

Disneyland Paris

Page Title

Disney Halloween Festival | Disneyland Paris

Analysis Date

Page URL

https://www.disneylandparis.com/en-gb/seasons/halloween/

https://www.disneylandparis.com/en-gb/seasons/halloween/ (Link Expired)

Page Headline

Don't miss the frightfully-fun Disney Halloween Festival 2023!

Main CTA Text

Book now

Language

English

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