Verizon myPlan Landing Page

Verizon
  • UX Score
    79
verizon-myplan

Summary

The landing page has achieved a score of 77 on mobile device and 82 on desktop. Gain insights into user experiences from both mobile and desktop perspectives in the following section.

UX Performance

Verizon myPlan Landing Page
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 49 measures. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
The LandingMetrics Benchmark reveals the median performance score derived from 162 landing pages. Each page undergoes rigorous evaluation using 29 metrics, following Viaretina's methodology. The benchmark comprises 7938 measurements and represents over 648 hours of UX research.
The 'Best-in-class' score represents the minimum score required for a landing page to be ranked in the top 10% of the LandingMetrics Benchmark. Situated in the 90th percentile, this score serves as an indicator of superior user experience and effective conversion optimization.

Verizon myPlan Landing Page Insights

Discover the landing page design, attention heatmaps and benchmark comparison.

Landing Page Mobile Design

Mobile screens from Verizon myPlan Landing Page.
Verizon myPlan
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Landing Page Mobile Screen 2
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Landing Page Mobile Screen 3
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Landing Page Mobile Screen 4
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Landing Page Mobile Screen 5
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Landing Page Mobile Screen 6
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Mobile Attention Heatmaps

AI Eye Tracking results for mobile screens on the Verizon's Landing Page.
Landing Page Eye-Tracking Mobile Screen
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Landing Page Eye Tracking Mobile Screen 2
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Landing Page Eye Tracking Mobile Screen 3
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Landing Page Eye Tracking Mobile Screen 4
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Landing Page Eye Tracking Mobile Screen 5
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Landing Page Eye Tracking Mobile Screen 6
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Mobile UX Performance

Disover our objective UX metrics for the mobile version of Verizon myPlan Landing Page.
79
Performance Score
68
Load
74
Scan
87
Act
Mobile UX Score
77
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 12 metrics for the mobile version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Mobile Load Score
55
/ 100
The Load stage is based on the loading time of the content and how the initial visual cues are sent to confirm the smooth progress of the display process expected by the user.
Mobile Scan Score
71
/ 100
The Scan stage includes, from the first few seconds, the elements influencing the formation of the very first impression. Design's clarity, balance and the ease of reading are both included as part of the Scan score.
Mobile Act Score
89
/ 100
The Act stage focuses on ensuring that the content facilitates quick interpretation of key messages and prompts action through the main call-to-action (CTA). Usability and interaction design related to the mobile CTA "Get Started" are evaluated to enhance the achievement of objectives.

Landing Page Desktop Design

Desktop screens from Verizon myPlan Landing Page.
Verizon myPlan Landing Page
Screen 1
Landing Page Screen 2
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Landing Page Screen 3
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Landing Page Screen 4
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Attention Heatmaps

AI Eye Tracking results for desktop screens on the Verizon's Landing Page.
Landing Page Eye Tracking Screen
Screen 1
Landing Page Eye Tracking Screen 2
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Landing Page Eye Tracking Screen 3
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Landing Page Eye Tracking Screen 4
Screen 4

Desktop UX Performance

Discover our objective UX metrics for the desktop version of Verizon myPlan Landing Page.
Desktop UX Score
82
/ 100
As a holistic measure of design, speed, and user interactions, the UX Score is an invaluable asset for anyone looking to optimize conversions.

This comprehensive metric synthesizes sub-scores from the Load, Scan, and Act stages, each meticulously derived from an exhaustive set of 11 metrics for the desktop version. Together, these sub-scores offer a panoramic view of the user's experience on the landing page, capturing every nuance from load times to design elements and interactive features.
Desktop Load Score
82
/ 100
The Load stage evaluates the loading time of the content and how initial visual cues provide confirmation of a smooth display process, aligning with desktop user expectations.
Desktop Scan Score
77
/ 100
The Scan stage, within the initial few seconds, assesses the elements affecting the first impression. It includes the clarity of design, balance, and ease of reading on desktop screens as part of the Scan score.
Desktop Act Score
86
/ 100
The Act stage ensures that the content facilitates rapid interpretation of key messages and prompts action through the main call-to-action (CTA).

Landing Page Diagnostics

Discover the Verizon myPlan Landing Page through the innovative lens of Landingmetrics' methodology, offering a glimpse into the UX Scorecard insights.

Passed (6)

pass
Immediate rendering of the first visual element on desktop, creating an outstanding initial loading impression.
pass
Rapid display of the largest desktop content element, providing an excellent user experience and content accessibility.
pass
Optimal arrangement of visual elements and main CTA, confirmed by predictive eye-tracking, ensures excellent user engagement on mobile.
pass
pass
Desktop design is clear with minor areas for enhancement to optimize user understanding.
pass
Effective layout of content and primary CTA as indicated by predictive eye-tracking on desktop, with slight modifications needed for improved user flow.
pass
Good visibility and placement of the main CTA on mobile, with minor adjustments needed for optimal user interaction.
pass
hide
Uncover full diagnostics in the UX Scorecard

Warning (9)

warn
Adequate desktop performance, but enhancements in load times, accessibility, and SEO practices are necessary.
warn
First content on mobile is visible in an adequate time, but faster rendering would enhance user perception.
warn
Several text passages are complex and hinder easy reading, requiring noticeable simplification.
warn
Lack of balance in desktop design elements leads to visual friction and user distraction.
hide
Learn more on 'Warning' statuses in the UX Scorecard

Failed (1)

fail
Considerable delay in rendering the largest mobile content, impacting user engagement negatively.
fail
fail
fail
hide
Check out more on 'Failed' statuses in the UX Scorecard

How effective is your landing page?

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Verizon myPlan Landing Page Details

Have more control over your phone plan. Pair unlimited data with the perks you want all on Verizon's network. Learn more about myPlan today.

Brand

Verizon

Page Title

myPlan: Best Unlimited Data Cell Phone Plans for You | Verizon

Analysis Date

November 6, 2023

Page Headline

Start with our most popular plans.

Main CTA Text

Get Started

Language

English

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